Skip to main content

Tips to Convey Quality

While the quality of your products and services is ultimately measured by customer satisfaction, here are a few tips on how to convey quality in everything your business does:
  • Provide a no-hassle satisfaction guarantee...and stand behind it.

  • Offer a longer or more inclusive warranty than your competition does. This will show customers how committed you are to your products.

  • Post customer reviews and testimonials to encourage readers to see what others are saying about your products and services.

  • Offer a risk-free evaluation of your products to allow customers to experience your outstanding products and customer support firsthand.

  • Create a customer referral program that encourages and rewards customers to do the selling for you.

  • Distribute professional marketing materials such as letterhead, envelopes, business cards, brochures, flyers, and product catalogs.

  • Use only high-resolution, quality images. If an image isn't up to par, don't use it.

  • Include your contact information on all materials, including your physical address, phone numbers, and email address. This will show customers you are easily accessible.

  • Choose words carefully when marketing your products. Instead of using the word "quality," use words that imply quality, such as "premium." Instead of "inexpensive," use the word "value."
One of the easiest ways to show customers your dedication to customer satisfaction is by following Henry Ford's famous words of advice: "Quality means doing it right when no one is looking."

Comments

Post a Comment

Popular posts from this blog

Why Custom Notepads are a Perfect Promotional Tool

Want to give your business a gift that keeps giving? You can do this by giving gifts to other people. According to the ACI 2019 Impressions study , promotional products bring some of the highest rates of return on advertising, trumping all other forms of media. Consumers surveyed said they were nearly 2.5 times more likely to have a favorable opinion of promotional products compared to online advertising, and consumers under 55 preferred a promotional product message over EVERY other advertising medium (including print, online, or traditional mass media). Data shows the average household in the U.S. owns 30 promotional items, which means if there are 120 million households in America, over three billion company logos are floating around at any moment! Looking for a fun but practical promo gift for your clients and prospects? Custom printed notepads are a great, economical option. Notepads are designed for utility and flexibility, meaning people can take them anywhere and will cer...
Post a Comment
Read more

How to Prepare Large-Format Projects for Print

When you want to flaunt your finest, large-format printing can make an oversized impact! Large-format printing includes products printed at a length of 18-100 inches with a minimum width of 60 inches. Some of the most popular items include posters, window graphics, yard signs, vehicle wraps, vinyl banners, media backdrops, and more. While large-scale graphics are stunning, these projects require special preparation, so these images remain vibrant and sharp when stretched to larger-than-life proportions. If you plan to go BIG, here are some factors to consider. Communicate from the Start When diving in on a large-scale printing, create a detailed brief and use this to speak to your printer as early as possible. Try to include everything from the size, design, materials, and deadlines. Your printer will work with you to be sure your ideas are achievable, and the timeline is realistic. Set Appropriate Image Specifications As you connect with a printer, be sure your images ...
Post a Comment
Read more

Create Connections and Build Your Business Through Networking

Networking is an invaluable, inexpensive, and effective tool for building your business. Despite the digital age, people prefer doing business with companies they know and trust. Networking provides potential clients the connection and trust they need to later make a purchase. According to Oxford Economics USA , 80% of professionals find networking essential to their career success. Because of this, 41% want to network more often. Networking may seem daunting, especially for those not naturally inclined to talk with others, but a little uncomfortableness outweighs the benefits. A First and Lasting Impression Before getting started, it’s important to look the part. First impressions are important. After all, people are constantly judging and forming opinions of others. Once the initial opinion is made, it can be challenging to alter it. Before networking, practice creating a good impression. This means focusing on a professional style of dress, creating good posture, pr...
Post a Comment
Read more