Skip to main content

Tips to Convey Quality

While the quality of your products and services is ultimately measured by customer satisfaction, here are a few tips on how to convey quality in everything your business does:
  • Provide a no-hassle satisfaction guarantee...and stand behind it.

  • Offer a longer or more inclusive warranty than your competition does. This will show customers how committed you are to your products.

  • Post customer reviews and testimonials to encourage readers to see what others are saying about your products and services.

  • Offer a risk-free evaluation of your products to allow customers to experience your outstanding products and customer support firsthand.

  • Create a customer referral program that encourages and rewards customers to do the selling for you.

  • Distribute professional marketing materials such as letterhead, envelopes, business cards, brochures, flyers, and product catalogs.

  • Use only high-resolution, quality images. If an image isn't up to par, don't use it.

  • Include your contact information on all materials, including your physical address, phone numbers, and email address. This will show customers you are easily accessible.

  • Choose words carefully when marketing your products. Instead of using the word "quality," use words that imply quality, such as "premium." Instead of "inexpensive," use the word "value."
One of the easiest ways to show customers your dedication to customer satisfaction is by following Henry Ford's famous words of advice: "Quality means doing it right when no one is looking."

Comments

Post a Comment

Popular posts from this blog

Why Custom Notepads are a Perfect Promotional Tool

Want to give your business a gift that keeps giving? You can do this by giving gifts to other people. According to the ACI 2019 Impressions study , promotional products bring some of the highest rates of return on advertising, trumping all other forms of media. Consumers surveyed said they were nearly 2.5 times more likely to have a favorable opinion of promotional products compared to online advertising, and consumers under 55 preferred a promotional product message over EVERY other advertising medium (including print, online, or traditional mass media). Data shows the average household in the U.S. owns 30 promotional items, which means if there are 120 million households in America, over three billion company logos are floating around at any moment! Looking for a fun but practical promo gift for your clients and prospects? Custom printed notepads are a great, economical option. Notepads are designed for utility and flexibility, meaning people can take them anywhere and will cer...
Post a Comment
Read more

Affordable Offline Marketing for Your Small Business

Do you have a small business that could use a revenue boost? Most marketing strategies are crafted around costly advertising campaigns, but there are many free or affordable tactics you can use to grow your business at any stage. Here are a few offline marketing fundamentals to get you started, no matter how small your budget! 1. Take part in local events. Sales are based on relationships, and relationships require connection. Network in proactive ways by attending or taking part in local events. Get to know other small business owners and have your business card or flyer ready; you never know when the opportunity will present itself! 2. Create customized stickers or labels. It's not just a kid thing – people truly enjoy stickers! Create a colorful custom sticker and pass them out anywhere your target users might be. Stickers and labels can be used on car windows, water bottles, notebooks, and more. 3. Start a simple rewards system. One of th...
Post a Comment
Read more

Grow Creativity with the Brainstorming Strategies of Walt Disney

From Tarzan's treehouse to the Magic Carpets of Aladdin, Disney's creative team has spent decades constructing fantasy lands depicted in Disney movies. Bringing dreams to life is Disney's business, and its empire spans 11 theme parks, a town, four cruise ships, dozens of hotels, and many waterparks and restaurants that help guests experience the happiest place on Earth. The dreamers, or "Imagineers" at Disney are the brains behind the vision. Peter Rummell, who served as chairman of the Imagineers for 12 years, said creativity doesn't just happen . It has to be engineered: "It is a process and if you don't understand that and if you sit around and wait for the lightning bolt, you're not going to be very productive." Walt Disney himself was a master of creative thinking and brainstorming. Not only was he talented in discovering ideas, he knew how to convert possibilities into reality. One associate said this about Disney: ...
Post a Comment
Read more